What Makes Us Different
WE ARE B2B MARKETING SPECIALISTS
B2B (enterprise-to-enterprise) marketing is very different from B2C (business-to-consumer) marketing. The purchasing processes in B2B are much more complex, longer, and more thought out than in B2C. This means that the factors that assure success in B2B are different than those in B2C. The best way to assure success in B2B marketing is to apply marketing practices that are designed for B2B and not for B2C, In other words, to work with specialists that understand the context of your business reality.
WE ARE INTEGRATED MARKETING SPECIALISTS
We merge strategic marketing disciplines, technology, and the expert use of on-line and off-line communication and distribution channels. Our team is experienced in both electronic marketing as well as traditional marketing. We believe that in our day and age, one can’t exist without the other.
WE HAVE A GLOBAL OUTLOOK
We scientifically analyze your market segmentation, tendencies, your competition and your clients, your potential on-line and off-line sales and communication channels, your company’s possible output and the reality in which it exists. To make this brief, we scientifically analyze everything that has to be analyzed!
WE ARE IMPARTIAL AND OBJECTIVE
We take a scientific approach to your business difficulties. The solutions we propose are the result of detailed, scientific analyses of your situation. We are independent, and that independence gives us an objective perspective on the actions and solutions that we propose when we create marketing solutions adapted to your needs.
WE DON’T IMPOSE OUR VISION
We suggest our solutions, we take the time to explain them, and we discuss their merits with our clients. We take the time to inform our clients and we don’t impose our solutions. Our clients have to feel at ease in order to apply our solutions. That’s why we always work as a team with our clients.
WE ARE METICULOUS AND PRECISE
We apply rigorous and strict scientific methodology to our marketing practices, and we always measure the outcome of our work in order to continuously improve the quality of our results.